PublishingStep-by-step guide
Understand Approved, Scheduled, Published and Failed
Separate review decisions from actual social-platform delivery.
Before you begin
View calendar; publishing access for corrective actions.
Here’s how to do it
Open the post and inspect its workflow and Publishing tab.
If it is pending internal review, complete that review before requesting client approval.
If it is Approved, check auto-publishing, channel access, media requirements and any per-post authorization.
If it is Scheduled, check the scheduled time and allow the worker/provider to process it.
If it is Failed, read the error, check the provider for an existing post, correct the issue and use an offered retry action.
What happens next
You know which requirement or publishing stage needs attention.
If something isn’t working
- Do not repeatedly retry or recreate a post without checking the provider; a delayed confirmation can otherwise lead to duplicates.
- A disconnected or expired account must be restored before the next publishing attempt.