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The Marketing Workspace handbook

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From your first idea to a published post. Clear, practical guides for every part of your workspace.

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Connect or reconnect TikTok

Authorize your TikTok account and review the access it actually grants.

Before you begin

Manage channel connections permission.

Here’s how to do it

  1. Open Channels and choose Connect TikTok or Reconnect TikTok.

  2. Sign in to the intended TikTok account and review the requested permissions.

  3. Authorize and return to Showwork.

  4. Check the account name and any missing publishing or analytics access notices.

  5. If you need TikTok Business Messaging, use its separate connection controls and setup instructions; ordinary publishing authorization does not enable DMs.

What happens next

The authorized account is connected with the permissions granted by TikTok.

If something isn’t working

  • A newly approved provider permission may require a fresh reconnection. Reconnecting only helps if the deployed application requests that permission.
Based on the Marketing Workspace interface reviewed 27 October 2026. Options can vary by role, plan and channel access.