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The Marketing Workspace handbook

Less figuring it out.
More making it happen.

From your first idea to a published post. Clear, practical guides for every part of your workspace.

52 practical guides

One workspace.
A clear next step.

Content · Customers · Collaboration
52 guides

Add and qualify a lead

Keep contact details and follow-up context in a clear relationship pipeline.

Before you begin

View leads; manage leads to create or edit.

Here’s how to do it

  1. Open Leads and select Add lead.

  2. Enter the name and any known username, email, phone and company.

  3. Choose Hot, Warm or Cold to describe opportunity temperature.

  4. Set the pipeline stage: New, Contacted, Qualified, Customer or Lost. Add useful notes.

  5. Save, then use Edit on the lead when new information arrives.

What happens next

The contact is recorded in this workspace with a qualification stage and follow-up details.

Good to know

Lead notes are not a scheduled reminder or an automated follow-up. Contact the person through an available channel and maintain the record as the relationship changes.

Based on the Marketing Workspace interface reviewed 27 October 2026. Options can vary by role, plan and channel access.